Brand Strategist interested in people, language, and the art of creating meaning.
I’ve toured the world as a musician and helped fortune-five companies forge connections with fans.
Helping brands get aligned, attuned to their audience, and resonate in culture with a brand essence that shines.
Services
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Brand Architecture
Positioning
Naming
Purpose, Mission, Vision, Values
Brand Voice
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Qualitative
Quantitive
Market Analysis
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Brand Identity
Semiotics
Cultural Strategy
Audience Personas
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Creative Briefs
Brand Platforms
Campaign Development
Connections and comms planning